SMS Opt-In & Consent

Last updated: 2026

How SMS Consent Is Collected

Lending River does not send unsolicited text messages. SMS conversations are only initiated after you provide consent through one of the following methods:

1
Inbound Phone Call (Verbal Consent)

You call our toll-free number and verbally agree to receive text messages when prompted. Your consent is recorded as part of the call for compliance purposes.

2
Web Form Submission (Written Consent)

You submit a form on our website and check the SMS consent checkbox. The checkbox is unchecked by default and includes a clear disclosure of what you are agreeing to, with links to this page and our Privacy Policy.

3
Consumer-Initiated Text (Via Text)

You send a text message to our toll-free number first. By texting us, you consent to receive SMS replies. Our system immediately sends a disclosure message confirming your consent and providing opt-out instructions.

Auto-Reply Consent Disclosure

When you text our number or opt in to SMS, you will receive a message similar to the following:

Thanks for reaching out to Lending River! By texting this number, you consent to receive SMS replies from us. Msg & data rates may apply. Reply STOP to unsubscribe, HELP for help.

Opt-In Summary

Opt-In Methods Verbal consent on phone call, TCPA checkbox on web form, or consumer-initiated text message
Consent Disclosure Sent automatically in response to every new opt-in event
Message Purpose Transactional only — confirming your inquiry and providing follow-up information. No marketing or promotional messages.
Message Frequency Varies — typically 1–3 messages per inquiry. Only in direct response to your contact event.
Opt-Out Reply STOP at any time to unsubscribe from all future messages
Help Reply HELP for support information and contact details

How to Opt Out

You can stop receiving SMS messages at any time using any of these methods:

  • Reply STOP to any message — you will receive a confirmation and no further messages will be sent
  • Reply HELP for support information
  • Call us at 1-949-205-7525

After opting out, you will not receive any further SMS messages unless you re-subscribe by replying START.

Message & Data Rates

Standard message and data rates may apply depending on your wireless carrier and plan. Lending River is not responsible for any charges incurred by your wireless carrier. SMS is supported on all major U.S. carriers including AT&T, Verizon, T-Mobile, and others.

Our Phone Number

The following toll-free number is used by Lending River for SMS communications:

  • 1-949-205-7525

Contact

Lending River
Phone: 1-949-205-7525

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